You may have noticed a flurry of activity in the last few months from many Australian and global service providers taking a close look at their operations and updating their privacy policies. Why? The GDPR of course, these four letters represent the future of global data protection and privacy laws. Privacy is a BIG deal…
Recently Dan Levy (Facebook’s Global Director of Small Business) spoke to Inside Facebook and advised that 25 million small businesses are now represented on Facebook.
I think it’s reasonably fair to say that PPC or pay per click advertising has been really well established for a very long time by Google and widely used by businesses across Australia.
With the advance of Social Media Platform advertising on Facebook, Twitter (still in beta) and LinkedIn it is important to evaluate where you choose to spend your PPC budget and how well it works for you.
So here is a brief overview of the advantages of using LinkedIn as part of your advertising spend.