If you’re the owner or admin of a Facebook Page, you’ve more than likely seen one of these sorts of notifications accompanied by a boost button: Oooh, wow – your Facebook post is performing well! If you spend just a *small* amount of money, you can reach heaps more people! Sounds pretty good right? Well,…
TikTok…. have you heard about it yet? Much like the now-retired Vine, TikTok is a shortform video sharing app with over 500 million global users, and it was the most downloaded app in 2018. Heralding from China, this social media channel allows users to create short videos of 3-15 seconds or looping videos of 3-60…
While helping our clients with managing their social media presences, we are often asked – “But which social media platforms should I be focusing on?” The answer is simple – Only those where your target audience is spending their time 🙂 To help you work out where your audience might be playing, we’re going to…
While it’s not the platform that’s regularly in the news, LinkedIn has been quietly chugging away in the background, gaining loads of momentum. LinkedIn have reported that their user base has now surpassed 590 million members worldwide, including over 9 million here in Australia. And as of January 2019, we found there to be 470,000 LinkedIn users…
While helping our clients with managing their social media presences, we are often asked – “But which social media platforms should I be focusing on?” The answer is simple – Only those where your target audience is spending their time 🙂 To help you work out where your audience might be playing, we’re going to…
You may have noticed a flurry of activity in the last few months from many Australian and global service providers taking a close look at their operations and updating their privacy policies. Why? The GDPR of course, these four letters represent the future of global data protection and privacy laws. Privacy is a BIG deal…
You’ve just crafted the perfect Instagram post. You’ve cropped to the perfect angle… You’ve applied your filter… You’ve crafted a clever caption… And devised the right hashtags…. Your next decision: to share to Facebook or not. STOP! DO NOT PASS GO, DO NOT COLLECT $200! We know it’s easy to just share the same content…
You’ve got a Facebook page and some kind of a LinkedIn profile, but let’s be honest – you don’t really get it. You have Googled and YouTubed your way through the basics of social media, and you’ve signed up to some god awful online resources – which have promptly resulted in you being subscribed to…
With a real push towards the use of Facebook Groups, the social media monolith has announced new measures are being put in place to support Facebook Group Admins. These new measures will provide Facebook Group Admins with tools that can help them manage their communities more efficiently, but also to keep them safe. So what are the…
It’s a question we hear all the time: “How often should I review my social media strategy?” The answer: FREQUENTLY. Gone are the days of spending hours writing a document that will last for years. The world of social media is an ever-evolving one, so your social media strategy should never be a steadfast document…