TikTok…. have you heard about it yet? Much like the now-retired Vine, TikTok is a shortform video sharing app with over 500 million global users, and it was the most downloaded app in 2018. Heralding from China, this social media channel allows users to create short videos of 3-15 seconds or looping videos of 3-60…
You may have noticed a flurry of activity in the last few months from many Australian and global service providers taking a close look at their operations and updating their privacy policies. Why? The GDPR of course, these four letters represent the future of global data protection and privacy laws. Privacy is a BIG deal…
Social Media Reviews & Reputation Management There’s no denying the need for harnessing the power of social media in the hospitality industry. But it’s a power that needs to be harnessed correctly because your reputation is on the line, and one small error in judgement (or ill-thought out Facebook comment!) could see you on the…
Is Your Hotel Seriously Social? In today’s highly connected, real-time world, your venue’s patrons are checking in, leaving reviews, and commenting about your business in the online space, and while most hotels have setup all of their social media channels, they often have little to no formal strategy when it comes to social. In this…
Facebook Masterclass for Brand South Australia Approximately 15 million Australians actively use Facebook each month, and brands are increasingly feeling the struggle after the recent Facebook algorithm update that changed how content appears in our feeds. However, making ‘noise’ on social media just for the sake of it to try and increase reach is the wrong…
Ever wondered why some Facebook pages have a blue or grey tick icon next to their profile name, while yours has nothing? It means their page has been verified and here’s why yours should be too. While it may be something you’ve never thought about before, Facebook verification for business pages is actually quite important and is…