Social Media Users in South Australia – January 2019

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South Australian social media statistics prepared by social media agency social media aok january

While helping our clients with managing their social media presences, we are often asked – “But which social media platforms should I be focusing on?”

The answer is simple – Only those where your target audience is spending their time  🙂

To help you work out where your audience might be playing, we’re going to compile a monthly update for you on the South Australian user bases on Facebook, Instagram and LinkedIn.

 

South Australian Social Media Statistics – brought to you by Social Media AOK

 

Facebook Users in South Australia (January 2019)

South Australian Facebook statistics from Adelaide's social media agency of choice

As of 7 January 2019, there were 1.2 million Facebook users aged 18-65+ living in South Australia.

53% of these users were female, and 47% were male.

Rounded to the nearest thousand, here is a clearer breakdown of age brackets:

Facebook Users by Age Bracket in South Australia January 2019

 

Instagram Users in South Australia (January 2019)

South Australian Instagram Statistics from Adelaide's social media agency of choice

As of 7 January 2019, there were 570,000 Instagram users aged 18-65+ living in South Australia.

58% of these users were female, and 42% were male.

Rounded to the nearest thousand, here is a clearer breakdown of age brackets:

Instagram Users by age bracket in South Australia in January 2019

 

LinkedIn Users in South Australia (January 2019)

South Australian LinkedIn statistics from Adelaide's social media agency of choice

As of 7 January 2019, there were 470,000 LinkedIn users aged 18-65+ living in South Australia.

Interestingly, when using the platform targeting tools to look at gender and age breakdown, the numbers don’t quite add up.  We can only assume that this is because there are many LinkedIn profiles that are incomplete, where a user has not specified their gender or age.

From the numbers that we can see, roughly 45% of these users were female, and 55% were male.

Rounded to the nearest thousand, here is a clearer breakdown of age brackets:

LinkedIn Users by age bracket in South Australia in January 2019

 

If you’re still not sure what to do with all these numbers and would like to have a coffee to talk about social media for your business with Adelaide’s largest specialist social media agency, give us a call on 1300 65 85 43 or fill out our contact form to get in touch.

 

We’ll be doing these updates on a monthly basis moving forward – if you’d like to be the first to know, sign up to our list below:

 

 

Our work is licensed under the Creative Commons License CC BY-ND 3.0.

You’re more than welcome to share our statistics on your website or work, please just include the following text and link at the end of your article:

South Australian Social Media User Statistics compiled by SocialMediaAOK.com.au. Figures correct as of 7 January 2019.

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Simone Douglas

Simone Douglas

Simone is co-founder and Senior Principal Solutions Architect of Social Media AOK. Simone offers over 17 years in corporate management roles encompassing generalist HR recruitment and development of small to large teams across multiple sites, industry sectors and states. Experienced in a variety of social media platforms and their complimentary applications, social media strategy, risk management, disaster recovery and associated HR policies and processes.