LinkedIn Advertising for Business

Training.

LinkedIn Advertising for Business Training

Dates Held: 24 March 2020, 14 July 2020.

Advertising on LinkedIn often gets overlooked in favour of the bigger social media channels like Facebook and Instagram. But marketing on LinkedIn can help you engage a community of professionals to drive actions that are relevant to your business.

With over 630 million professionals registered (and 4 out of 5 of these driving business decisions), LinkedIn has been recognised as one of the power players when it comes to lead generation for businesses.

This LinkedIn Advertising for Business training will cover:

  • Sponsored content
  • Sponsored InMail
  • Text Ads
  • Dynamic Ads
  • Audience building capabilities
  • Leveraging your databases
  • How to manage your ads in Campaign Manager
  • The fundamentals of ad pricing, bid strategies and more
  • Conversion tracking

Who Should Attend:

Business Owners, Marketing Managers or Assistants, or anyone who manages a LinkedIn Company presence.

Prior Knowledge:

No prior knowledge assumed.

What to Bring:

A fully charged, wifi-enabled laptop with access to your business LinkedIn Page and Advertising account.