Facebook Advertising Masterclass


Facebook Advertising Masterclass

Dates Held: 7 April 2020, 28 July 2020.

Running campaigns for Facebook but not converting them into paying customers?

Facebook Advertising shouldn’t be about just brand awareness and reach – let us show you how you can strategise and develop Facebook advertising campaigns that will convert.

This Facebook Advertising Masterclass training will cover:

  • Developing high-converting Facebook Ad campaigns
  • Understanding social ad best practice
  • Facebook Power Editor major feature overview
  • Advanced targeting features with Facebook Custom Audiences
  • Remarketing
  • Email database integrations
  • App Users
  • Exploration of the new and updated Engaged Users features
  • Making the most of Facebook Canvas, Lead Ads, Carousels, Videos Ads, and Collection Ads
  • Using Facebook ads to drive different outcomes – such as venue footfall, phone calls, app downloads, and qualified web traffic

Who Should Attend:

Business Owners, Marketing Managers or Assistants, or anyone wanting to learn more about creating and converting more customers through Facebook Advertising.

Prior Knowledge:

No prior knowledge assumed.

What to Bring:

A fully charged, wifi-enabled laptop with access to your Facebook Page and Ads Manager.