Social Media Advertising – What’s new in the zoo.

Today I presented another keynote session for Brand South Australia on Social Media Advertising and how it has evolved in the last 6 months. It’s always hard to know where to pitch a session when it is being delivered to a broad and somewhat unknown cross section of industries and businesses with their own unique…

You want a specialist social media agency and not a generalist in your corner

“You want a specialist social media agency and not a generalist in your corner” is something I say time and again and for a very simple reason, Social Media is complex and it’s business applications are diverse and (should) vary according to your own business goals. As a specialist Adelaide Social Media Agency we are…

Example Facebook Post to appeal to DISC Personality Types

How to talk to the DISC Personality Types using Social Media

Just last week, I was lucky enough to attend a ‘Behavioural Profiling‘ session with Adelaide HR Consultants Harrison McMillan, through Brand South Australia, as a part of their excellent Professional Development & Training Series. What is DISC Profiling? DISC is a behaviour assessment tool based on the DISC theory of psychologist William Moulton Marston (who…