Social Media Reviews & Reputation Management There’s no denying the need for harnessing the power of social media in the hospitality industry. But it’s a power that needs to be harnessed correctly because your reputation is on the line, and one small error in judgement (or ill-thought out Facebook comment!) could see you on the…
Details
Recently our CEO and Lead Trainer Simone Douglas was lucky enough to travel to the picturesque Clare Valley to deliver a Service IQ Workshop on behalf of SATIC. Delivering social media training is one of our favourite things to do! The topic was ‘Facebook Advertising’, and the content was themed towards local tourism operators. …
Details
With a real push towards the use of Facebook Groups, the social media monolith has announced new measures are being put in place to support Facebook Group Admins. These new measures will provide Facebook Group Admins with tools that can help them manage their communities more efficiently, but also to keep them safe. So what are the…
Details
It’s a question we hear all the time: “How often should I review my social media strategy?” The answer: FREQUENTLY. Gone are the days of spending hours writing a document that will last for years. The world of social media is an ever-evolving one, so your social media strategy should never be a steadfast document…
Details
Is Your Hotel Seriously Social? In today’s highly connected, real-time world, your venue’s patrons are checking in, leaving reviews, and commenting about your business in the online space, and while most hotels have setup all of their social media channels, they often have little to no formal strategy when it comes to social. In this…
Details
Facebook Masterclass for Brand South Australia Approximately 15 million Australians actively use Facebook each month, and brands are increasingly feeling the struggle after the recent Facebook algorithm update that changed how content appears in our feeds. However, making ‘noise’ on social media just for the sake of it to try and increase reach is the wrong…
Details
Social Media AOK is a fun, flexible and fluid social media agency that specialises in all things Social Media. We place a huge amount of importance on the culture in the team and are looking for a switched on person with an eye for detail to join our team. We are looking for a full…
Details
With digital becoming more and more of a focus and a required string to your marketing bow as opposed to an optional one, it begs the question for most marketers: “What do I need to actually do in-house, and what can I outsource to an agency?”. Which of course leads straight into: “How do I…
Details
As Anzac Day – 25 April – approaches, so too does the veritable flurry of #LestWeForget social media posts from brands and businesses around the country. This can be a social media minefield, so let’s break this down and start with understanding what Anzac Day is and why it should be approached with sensitivity. What…
Details
Here are 5 ways to get over your fear of creating Video Content The reality is that video content isn’t going anywhere, it is here to stay, and that can be confronting for those of us who were born before the selfie generation. Let’s be honest, most of us don’t like seeing or hearing ourselves on…
Details